Wobbie isn't a chatbot bolted onto a dashboard. It's a marketing partner that learns your business, watches it every day, and does the work — with you in control of every meaningful change.
Point Wobbie at your website. It crawls every page, reads your content, builds a private knowledge base and profiles your brand voice, products, audience and services. Every action it takes afterwards is grounded in that knowledge — so drafts sound like you, and audits are relevant to what you actually do.
Perfect for local trades, clinics, salons, accountants and hospitality who don't have time to brief an agency from scratch.
Full-site SEO coverage scoring, technical audits, Core Web Vitals, Google Search Console insights, competitor gap analysis and content opportunities — all continuously refreshed. You get a plain-English to-do list, ranked by impact, not a 200-tab spreadsheet.
Great for owners who know 'something's wrong on Google' but can't tell what to fix first.
Wobbie doesn't just suggest changes — it drafts the exact edit, shows you a before/after diff, applies it to your live site through your CMS (WordPress, Webflow, Shopify and more), then verifies the change worked. Every edit is stored and reversible with one click.
Ideal if you can't or won't touch your own website and don't want to book a developer for every tweak.
Blog drafts, social posts, service pages, newsletters — all in your voice. On your site, the AI concierge answers visitor questions using your own knowledge base and captures leads. You approve what goes public; Wobbie handles the rest.
For businesses whose 'marketing' has been on a to-do list for six months.
Yes — because Wobbie is built approval-first. Nothing meaningful happens without your say-so, and everything can be undone.
High-stakes edits — pricing, checkout, contact details, homepage copy — always pause and ask. Auto mode only handles safe, low-risk work.
Every website change is stored as a diff. If something looks wrong, revert it in a single click. Nothing is destructive.
After every edit, Wobbie re-checks the page and confirms the fix actually worked. If not, it flags itself and rolls back.
You stay in charge. Wobbie shows its work — every time.
Wobbie proposes edits as before/after diffs. Nothing hits your live site until it clears your rules — or you tap approve.
Every site change is logged and reversible. If a change breaks something, revert it in one tap and Wobbie learns.
Pricing, legal, refunds, bereavement — Wobbie always drafts and waits for you, even on Full Auto.
Start conservative. Turn up the autonomy as trust builds.
Wobbie tells you what to do. You do it. Nothing changes on your site without you.
Wobbie prepares the exact change — content, edit, reply — and waits for your one-click approval.
Wobbie handles low-risk work itself. High-stakes actions still pause and ask.
High-stakes actions always pause for you — no matter which mode you pick.
| Action | Suggest | Draft & Approve | Full Auto |
|---|---|---|---|
Publish a blog post Auto publishes only when the draft passes fact-check and brand-voice checks. | Never | Waits for you | On its own |
Edit meta tags / on-page SEO Every change is a diff you can revert with one click. | Never | Waits for you | On its own |
Reply to a lead / message Even in Auto, first-reply to a human is always drafted for approval. | Never | Waits for you | Waits for you |
Change a product price Pricing is high-stakes and always pauses for you, in every mode. | Never | Waits for you | Waits for you |
Send a marketing email Outbound sends to your list require explicit approval. | Never | Waits for you | Waits for you |
Touch legal / policy pages Legal, T&Cs, and policy pages are locked from automated edits. | Never | Waits for you | Never |
Delete content or pages Deletions always require you. Wobbie can archive but not remove. | Never | Waits for you | Never |
